Do you commence with a story?



Do you begin with a reflection on the focus of your forthcoming graduate studies?



Do you start at the beginning? And where exactly is that?



If you want your graduate essay to grab the attention of the graduate admission representative, then keep reading this article…



The graduate admissions committee is looking for a snapshot of you –



Where… Continue

For an explanation of why I call these UnArt, please go to UnArt?.

(This one is my favorite.)…

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The newest tool in a authors, publishers and public relations firms' tool box is the book video also known as the book trailer. It is an expensive yet very effective way to promote books online. To learn more about book promotion and book videos, go to… Continue

Book Trailer: An Effective Promotional and Marketing Tool

By

Theresa Chaze





Book trailers are more than images set to music, nor do they just a recap of the book synopsis. In fact, they are an effect promotional tool that will create interest by going beyond the synopsis to the "heart of the book. Although, book trailers are considered promotional material, they are in reality an advertisement. The difference lies in the length and basic format.



Most book… Continue