Book Trailer: An Effective Promotional and Marketing Tool
By
Theresa Chaze
Book trailers are more than images set to music, nor do they just a recap of the book synopsis. In fact, they are an effect promotional tool that will create interest by going beyond the synopsis to the "heart of the book. Although, book trailers are considered promotional material, they are in reality an advertisement. The difference lies in the length and basic format.
Most book trailers are much longer than most con…
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Posted on May 6, 2008 at 12:05am —
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Best,
~Jen
Best,
~Jen